Every week, discover our recap of competitions and calls for tenders won by agencies and management. This week: Cornaline Communication, imagino, LINK Mobility, Helmut, Box conseil, Monet, Chupa Renié Communication, Histoire 2, LGM&co, Edelman, Carat, Wellcom, Weber Shandwick Paris
Weber Shandwick Paris
Weber Shandwick Paris now supports Pinterest in its media relations on the French market. The agency will work closely with Juliette Chatelain, Senior Communications Manager of Pinterest in France.
The agency Wellcom welcomes two new customers with Fepem, the Federation of Individual Employers of France, and the collaborative design tool Figma. Wellcom was chosen to support the media relations of Fepem, the socio-professional organization representing individual employers. The collaborative design platform Figma has commissioned Wellcom to build a unique media positioning in France with B2B and B2C targets and to position Figma as an expert in design in the broad sense.
Carat, the consulting agency of the dentsu group, wins the media budget of the Calzedonia group, an international group created in 1986 by Sandro Veronesi, specializing in fashion retail. Carat will provide advice and media strategy as well as all advertising space purchases for the Calzedonia group for the Calzedonia, Intimissimi, Tezenis and Falconeri brands. In strong growth, the Calzedonia group is now present in 55 countries and has more than 5,000 single-brand points of sale.
The agency Edelman is now in charge of the press department of Heineken France and, more broadly, of the company France Boissons.
LGM & co
Following an agency competition, LGM & co wins a new client: La Compagnie Fruitière, European banana specialist. The agency is already a signatory to the campaign for fresh fruits and vegetables (Interfel) and that of the leader in tomatoes in France! (Saveol).
The agency Story 2 signed two budgets: Orchestra-Prémaman and Saveurs & Nature. Orchestra-Prémaman, a brand specializing in the world of children, entrusts the Histoire 2 agency with its PR strategy for the year 2023. The agency will support the Orchestra, Prémaman and Tamboor brands in their public speaking throughout the year. Textiles, childcare and children’s cosmetics will be featured in the mainstream and lifestyle press. Saveurs & Nature, the 100% organic Vendée chocolate maker acquired in 2021 by Rigoni di Asiago, has chosen Histoire 2 to support it in its press relations in 2023. The agency will be in charge of promoting new products in the professional and specialized media. and general public.
Chupa Renie Communication
Chupa Renie Communication, a communications agency specializing in media relations and the creation of influence, has been entrusted with the media relations strategy of Com En Régions, a regional advertising agency. After consultation, Com En Régions seeks the expertise of the consulting agency Chupa Renié Communication to orchestrate the development and implementation of its media relations strategy in France. The CRC agency intends to position the local management on its market and establish its legitimacy through the media coverage of its highlights and various projects: content production, budget gains, nominations… The management also entrusts the agency with the management of its social media strategy on LinkedIn.
Monet won three budgets this week: Back Market (marketplace dedicated to the sale of refurbished electronic devices), My Little Box (beauty box) and Findus (specialist in frozen meals). These three brands call on the agency to increase their visibility on their markets in France. With the winning of these three new budgets, the Monet agency will mobilize all of its expertise (Media Relations, Influence, Social media, Content, Data & Studies), and strengthen its tech, lifestyle and food divisions.
The publishing and communication agency Advice box begins a new collaboration with Paprec, a player in global waste management and the French leader in recycling. Paprec entrusted the agency with the production of a company book on the occasion of its 30th anniversary. The story told will be that of Jean-Luc Petithuguenin, the founder of the Paprec group. The release of the book is scheduled for early 2024.
Helmut, the New Gen agency specializing in the communication of luxury brands, signs a first collaboration with Maison Atelier Cologne Paris. The agency won the Content Factory for the creation and production of all the digital content of this exceptional perfumer.
Maeva.com, Droppy, Parti Pri, Jean Lain Automobiles, Infopromotions rely on LINK Mobilitya company specializing in mobile messaging solutions and communication platform as a service (CPaaS) to deploy their direct marketing campaigns: SMS, Rich SMS, RCS… LINK Mobility, leader in France in mobile messaging solutions and communication platform as a service (CPaaS), will be responsible for supporting each of these brands in their customer acquisition and retention strategy.
imaginopublisher of the eponymous Customer Data Platform (CDP), seduces four new players: Courir, Hachette editions, Laforêt Immobilier and La Compagnie des Alpes.
The agency Carnelian Communicationspecializing in communication and press relations, was chosen by Parees, a responsible and digitized real estate agency, to define and implement its media relations strategy and develop its notoriety.
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